Finding One's Audience Research

I was doing research to be aware on how to attract people toward my group and I fitness magazine. These are some tips I came across to get a better understanding:

  1. Figure out what type group you'll want to target
  2. Know what issue your audience is trying to resolve
  3. Attend to places your audience is at, including social media
  4. Offer something for free, it can be workouts or meal ideas
The point of these tips to get a general idea on who your target is. You'll know the type content to produce. 

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